Google Nexus One - Google's Branding Tool

Google Nexus One - Google's Branding Tool

Nexus One

HTC designed the new Nexus One, which boasts the latest Android OS 2.1, while getting mixed reviews. Generally, the Nexus One tested faster than the Droid and the iPhone 3G and offers great screen resolution, but suffers some minor design flaws, such as "too easy to hit the" home button "and low battery. Overall, its a great phone, but it's" iPhone -killer? "probably not. So what is Google the ultimate goal

Why Google directly competing against your partner?

Google has received much criticism in an attempt to "balance" the manufacturers of hardware in all its products. This attempt, Google shows a lot of confidence in the brand Android OS, maybe too much. However, Google now has about 70% market share of computer search and mobile search market is growing rapidly. Do not forget that Google's advertising company.

Google the ultimate goal may be, and certainly, to control the market, and therefore profit greatly through their ad programs like Google Mobile Search is sure to be a common factor among all of their hardware partners uređaja.Oslobađanje Nexus they will strengthen the Android / Google brand, which creates competition among the manufacturers of Android based hardvera.Nexus One could simply be a means to further strengthen the Android / Google brand and do a Google search de facto standard on most mobile devices.

Google seemingly endless supply of financial resources and expertise, as well as their brand of trust among users makes it very possible to achieve what Microsoft can with zune "balancing" act. Google is the art of giving great service, making their money on ads. Nexus One may be the "ace-in-the-hole" that Google was holding. Google can not seem to fail, so it will be interesting to see how it works.

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